When I sat down with this client, she had a very clear picture of exactly what she wanted when it came to branding for her farm. With a rough sketch in hand and a name set in stone, we got to work. This farm, located in Mississippi, has one purpose: breeding Texas Longhorns. So, what better centerpiece for the mark than a longhorn? The client also told me that growing up, she had hair so blonde that it was white. Because of this follicle feature, she was called Cotton Top. With a name and logo as Southern as a glass of sweet tea on a mid-August day, Cotton Top Cattle Co. is grabbing the bull by the horns.